ASIA CULTURE CENTER
Aesthetic Immersion


Year    2023
Project Type    Immersive Contents
Role   Lead Artist / Motion Graphic
The National Museum of Asian Art's multifaceted exhibition hall presents integrated contents. Asian modern art paintings are depicted as dynamic media art content. With a focus on the media art portrayal of Korean modern art from the Enlightenment period, various integrated contents such as lighting installations, interactive experience zones, and an AI photo zone were created.

I was responsible for the entire project, from its composition to artwork selection, planning, and overall production. I reinterpreted the intentions of the artists and the meanings inherent in the artworks in a contemporary context. Additionally, the exhibition space was designed with irregular multi-faceted wall forms, and mirrors were arranged at various angles to create diverse reflections on the walls. Multiple 3D simulations were conducted to produce suitable video projections for the unique shape of the exhibition space.


Styleframe & Storyboard



Credits


Easywith
Client
Asia Culture Center

Project Manager
Park Sooyeon, Ji Yaesun
Director
Park Seoyeon

Lead Artist
Kang Jiwon

Team Members
Roh Hani, Hwang Jiyoung, Jung Jinhee, Beak Juhee,
Kim Cheaha



© Jiwon Kang